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The category, the proof, the platform and the path — for teams evaluating Operational Experience before their first conversation.
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What is ActualCo?

ActualCo is Operational Experience software for physical-world environments. It connects experience signals and operational follow-through into one operational record, so teams can see what happened, who owns it, what evidence exists and what needs to change.

Understand the category

Where ActualCo fits

There is no coherent solution for Operational Experience. What most organisations have is a patchwork — a CMMS here, a helpdesk there, a compliance tool somewhere else, and the gaps between them filled with email, WhatsApp, spreadsheets, manual approvals and individual knowledge.

On one side, experience management platforms capture experience signals and feedback. On the other, operations tools manage fragments of the work. Neither connects what people experience to the operational record that shaped it — or the follow-through that changes it.

CategoryStrengthWhat is missing
Experience management platformsCapture sentiment, surveys, NPS and feedbackNo operational record. No follow-through. Signals stop at the dashboard.
CMMSManage maintenance and assetsBlind to experience signals. No connected record of why work was needed or what changed.
Helpdesk / ticketingCapture requests and issuesNo connected asset history, vendor trail, standards layer or operational memory.
BI / analytics platformsReport on available dataData without ownership, follow-through or evidence.
ERP / finance systemsManage enterprise transactionsOperational follow-through work falls outside.
ActualCoThe connected operational record between what people experience and the operations that shape it—

ActualCo does not replace any of these. It connects the operational follow-through around them so the work that shapes experience does not fall between systems.

Read the full category primer See the operational record platform

Customer Evidence

Operational Experience in production

Actual Campus and Actual Active are live with referenceable customer outcomes. The same Operational Experience pattern — signals, ownership, evidence and memory — is running in schools and fitness operations today.

Live — Schools

Actual Campus at Knox Grammar School, Sydney

Live across Assets, Work Orders, Preventive Maintenance and Vendors, with SSO and SCIM enabled. Knox replaced a CMMS, a mapping and GIS platform and a compliance system in three weeks — no disruption, no data loss.

  • 40% cost reduction
  • 45 admin hours saved weekly
  • 3-week migration
“Nothing like this exists in market.” — Duncan Sharpe, Operations Director
Explore Actual Campus

Live — Fitness

Actual Active with Anytime Fitness clubs, Australia

Equipment is tracked. Vendors are measured. Member issues become owned records. Closure is evidenced, not assumed. QR signals raised at the point of friction reach the operational record directly, helping issues close days and weeks faster.

Explore Actual Active

Engaging with ActualCo

Start with the workflow that matters most

This is not an open trial. Every engagement starts with a guided Actual Experience in your operating environment and only moves forward when there is a clear workflow to connect and measurable success criteria to hold it to.

  1. 1

    Actual Experience

    A guided vertical walkthrough built around your operating environment. See how operational work becomes a connected record with ownership, evidence and memory.

  2. 2

    Interactive Workflow

    A hands-on session against your real operational record. Map the signals, owners, evidence and stakeholder views that matter most.

  3. 3

    Workflow Fit Map

    A clear map of the first critical workflow, success criteria and operating rhythm before any production commitment.

  4. 4

    Production

    The live operational record, starting with one workflow. Prove the record, then expand when the rhythm is working.

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Understand Bond

Bond is ActualCo's AI agent over the operational record

Bond reads across the connected operational record and surfaces what needs attention without operators hunting through screens. It brings risk signals, unresolved actions, vendor patterns and experience-signal trends into one view.

Understand Bond
  • Experience signals
  • Work and assets
  • Vendors
  • Evidence
  • Unresolved actions

Glossary

Short definitions for the language we use across Operational Experience, the platform and Actual Experience.

Operational Experience
Operational Experience connects what people experience with the operations that shape it. The connected record between experience signals and operational follow-through — with ownership, evidence, insight and memory.
Operational record
The operational record is the single connected place where signals, work, assets, vendors, standards, incidents, risks and evidence live together with ownership and follow-through.
Operational memory
Operational memory is what carries forward across the OX loop — decisions, outcomes and lessons that shape the next experience signal. When knowledge sits with key people alone, continuity is fragile; the record should stay even when people move on.
Experience signals
Experience signals are the inputs that tell operations something needs attention — feedback, reported issues, survey responses, audit findings, member or resident concerns and other indicators that experience is at risk or opportunity.
Operational follow-through
Operational follow-through is the work that closes the loop — assignment, ownership, evidence, vendor coordination, standards checks and the actions that change what happens next.
Bond
Bond is ActualCo's AI agent over the operational record. Bond reads across the connected record to summarise risks, drivers, owners, experience-signal trends and next actions.
Actual Experience
Actual Experience is a guided walkthrough that makes Operational Experience tangible for your environment, before any production work begins.
Workflow Fit Map
The Workflow Fit Map is a diagnostic mapping of the first critical workflow we will operationalise together, including the success criteria we measure against.
OMS for schools
An Operations Management System for schools connects assets, work orders, vendors, events, risks, incidents, standards and evidence into one school operational record — the physical and operational running of the school, distinct from the SIS or LMS.

Frequently asked questions

What is Operational Experience?
Experience is shaped by operations. Operations are informed by experience. Operational Experience (OX) is the category that connects the two — the record between what people experience and the operations that created it. Built for experience-sensitive organisations with asset-intensive physical operations.
What is Actual Experience?
Actual Experience is a guided walkthrough built around one operating environment — starting from the work your team recognises, not a generic platform tour. It makes the operational record tangible before any production engagement or commercial commitment.
What is the difference between Actual Experience and a product demo?
A product demo shows features. Actual Experience starts from the operating work that matters most in your environment and shows how it becomes a connected record with ownership, evidence and memory. The goal is to make the operating gap visible — not to walk through a feature list.
What is Interactive Workflow?
Interactive Workflow is a hands-on session against your real operational record. It sits behind Actual Experience and is used when there is clear fit to validate — mapping signals, owners, evidence and stakeholder views before any production engagement.
What is the Workflow Fit Map?
The Workflow Fit Map is a diagnostic map of the first critical workflow we would operationalise together — including the signals, owners, evidence and success criteria we agree to measure against. It is produced before any production commitment so both sides know what fit means.
Do you publish pricing?
Pricing is shared during the Actual Experience conversation and depends on the operating environment, vertical and number of sites. We will cover it in the first substantive discussion — before any commitment is required.
Do you operate under NDA?
Yes. We are happy to operate under an NDA from the first substantive discussion. Note it in your enquiry or raise it in the first conversation.
How long does it take to get a response after submitting?
We aim to respond within 24 hours. Timing for walkthroughs and workflow mapping sessions is within the week, dependent on your availability.
What does production deployment look like?
Production starts with one workflow — not a network-wide rollout. We configure the operational record around the first critical workflow, prove it works, then expand when the rhythm is established. No rip-and-replace of systems that already work.
Is Bond available from day one?
Bond is part of the platform and is introduced during the Actual Experience walkthrough. Full Bond capability is most valuable once the operational record has depth — typically as part of the expansion path after the first workflow is live.

Next step

Find the operating environment closest to yours.

Start with a guided Actual Experience or map the first workflow whose operating reality matters most.

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